Julia Wedgwood

What I do for nesma

As Operations Manager at nesma, I am responsible for developing and enhancing the operational processes to support the growth and success of our students, tutors, and courses. A key focus of my role is implementing our Learning Management System (LMS), which provides students with greater flexibility, especially with the new CIM syllabus. I also manage the onboarding of tutors and students, ensuring a smooth and supportive start for everyone. Behind the scenes, I work with colleagues to continuously improve the learning experience, broaden our portfolio, and introduce new courses. Additionally, I play a key role in optimising our Customer Relationship Management (CRM) system and marketing automation processes, ensuring we maintain strong relationships with our customers and deliver exceptional service.

Background

With over 30 years of experience spanning service, sales, marketing, IT, and operations, I bring a well-rounded perspective to nesma. My career includes time at Sage, where I gained valuable insights into managing complex business challenges. I also earned a Postgraduate Diploma in Marketing while balancing full-time work and family responsibilities, giving me a deep understanding of the demands faced by our students. This qualification advanced my career and instilled in me the importance of lifelong learning in a constantly evolving world.

My particular skills and experience

• I have a comprehensive understanding of marketing, having worked in and with marketing teams throughout my career.
• Strong expertise in operations management, from implementing systems like LMS and CRM to improving processes that enhance the student and customer experience.
• Proven ability to support and connect different parts of a business, ensuring cohesion between service, sales, marketing, IT, and operations.
• Passion for fostering meaningful relationships with customers and colleagues, focusing on delivering exceptional experiences.

I am passionate about creating opportunities for growth and learning—not just for our students but also for our team and organisation. Seeing our qualifications’ positive impact on students’ careers and lives is incredibly rewarding. Being part of nesma’s journey, from introducing innovative systems to expanding our course offerings, is exciting and fulfilling. I love the challenge of ensuring everything runs smoothly behind the scenes so our tutors and students can thrive. For me, it’s all about making a difference and helping others succeed in a world that never stands still.