This month, we sat down with Rachael Simpson, nesma’s Regional Lead for Yorkshire & Humber, to talk about the challenges facing marketers today, career development, and why she’s so passionate about supporting Yorkshire businesses with training and professional development
Marketing as an industry and marketers as professionals are evolving to meet higher consumer expectations while balancing the potential of technology with the need for authenticity. The challenge will be sustaining these efforts amidst economic pressures, ensuring that the focus on purpose, inclusivity, and consistency continues to drive meaningful connections.
As part of nesma’s ambitious growth plans, we’re thrilled to announce that we’re recruiting for two key roles to strengthen our team and drive future success.
Joe has proven that while the qualification demands a strong level of dedication, you can pace your learning and access tutor support to keep you on track. With time management and motivation, achieving a Level 7 qualification can be manageable and rewarding.
Securing funding from NEL Fund Managers will help nesma capitalise on its creative expansion plans to evolve our expertise and approaches to keep our programmes relevant, innovative, and impactful.
For Stanislav achieving his CIM qualification with nesma has become the first step in building his career in the UK and a way to feel that his life hadn’t stopped but is still moving forward after his life was turned upside down as a result of the war in Ukraine.
Veronica Swindale, nesma MD, spoke to Lynsey Martinez MCIM, a recent Level 6 Diploma in Professional Digital Marketing graduate. She started her training with JGA Group, where she completed the Marketing Manager L6 Apprenticeship. This gave her an exemption, so she only needed to complete two modules instead of three, which she did with distinctions.
Starting in September, all new learners with nesma will begin on one of the new CIM Syllabus pathways. So it’s a good time to share why the team thinks CIM qualifications should remain at the top of your training and development agenda for marketing and communication skills.
Veronica Swindale, nesma MD, asked Amanda about the transformative power of continuous professional development and why Crisis Communications skills can empower you to navigate crisis situations effectively.
Receiving Chartered Institute of Marketing (CIM) Commendations is a great honour as they recognise the outstanding quality of a CIM study centre. nesma is thrilled to announce that our team has received five additional commendations from the CIM! This prestigious recognition is a testament to our commitment to excellence, and we must congratulate all our fantastic students and talented tutor team for making this achievement possible.