Continuous learning isn’t just beneficial – it’s essential for success.
After receiving the latest set of CIPR results, which were an impressive 93.75% pass rate, we asked specialist nesma tutor Anne-Marie Lacey why staying up to date with training is crucial for anyone in PR, communications, or even business managers, among other things.
Why do you love doing what you do?
PR and professional communications are exciting industries. No two days are the same, and it’s a great feeling to have such an impact on so many careers.
Why do you think professional qualifications are essential?
You always need to call upon different skills within your practitioner toolkit. A CIPR qualification is a badge of professionalism and sets you above the rest in a competitive work environment. A professional qualification in PR equips you with the latest knowledge and understanding, underpinned by theories, models, and frameworks, to help you be the best you can be.
What do learner sessions look like for CIPR qualifications?
In addition to learning historical contexts and contemporary constructs of PR, you’ll learn about the latest trends you need to know to stay ahead of your game. It’s about pairing theory and practice with real-life examples and lived experience to help build your confidence to deliver with conviction in your place of work. All sessions are taught live by a real-life tutor with years of experience in PR and communications, so there are plenty of discussions and debates!
What do you think makes nesma stand out as a study centre?
It’s about collaboration, too – we don’t just talk at our learners for a few hours each week! One of the benefits of learning with nesma is the value you get from your classmates, too. Every session is interactive, with plenty of time for critical thinking and self-reflection, conversation, sharing ideas, and working together.
What feedback do you get from students?
Students tell us repeatedly that one of the most significant benefits of studying with us is the peer-to-peer relationships they form. They say they benefit from other people’s experiences, shared examples and advice, and the development of their professional network in the UK and worldwide.
Why do you think the special CIPR qualifications are now very popular?
In today’s competitive job market, standing out from the crowd is vital – and CIPR qualifications can help you do just that! Communication roles now vary considerably and depending on the size of the organisation and your responsibilities, taking a deep dive into a subject or refreshing your skills in specific areas like Internal or Digital Communications may be necessary. With CIPR qualifications, you’re not just learning theory – you’re gaining practical, real-world skills directly applicable to your day-to-day work. From Crisis Communications to Stakeholder Engagement, the CIPR specialist qualifications cover various topics designed to equip individuals with the tools they need to excel as a generalist or a specialist. Continuous professional development will undoubtedly position you as a trusted expert and will always be an asset to your organisation or clients.
Studying CIPR qualifications will keep you informed, enhance your skills, and encourage professional growth.
If you are interested in studying with nesma, get in touch.
